30 April 2015

Brand Focus: LUMA

I have been trialling some of these LUMA products over the past few months, and I am finally ready to share my thoughts. 

LUMA Cosmetics was founded by model, Jessica Hart. All LUMA products are created with only naturally derived ingredients, and are free from mineral oils, sulphates and parabens.

LUMA Liquid Foundation SPF 15 in Natural Beige (RRP: $29.95)
"It all starts with a good foundation, and for supermodel picture-perfect skin, nothing beats this long-lasting lightweight base. Combining light-reflecting mineral pigments and a semi-matt finish, this natural formula ensures a flawless tone and brighter complexion all day long. Perfect for normal-to-dry skin."

There are five shades available, which in my opinion is quite a small range. Thankfully, natural beige is a perfect match for me. Unfortunately, this is one of the very few pros. I am not a fan of this foundation at all. Although it does feel quite lightweight, the coverage was extremely light for a foundation - so light that I'm not even going to bother with a swatch. I'm sure my Laura Mercier tinted moisturizer had more coverage than this foundation. I had to rely very heavily on concealer to cover up scars and blemishes. Therefore, I can't really tell if this foundation is long lasting as claimed since I had to use a heap of concealer. I definitely wouldn't recommend this if you have less than perfect skin and like using anything more than a medium coverage base.

Powder Blush in Dusty Rose (RRP: $24.95)

"You’re blushing! Formulated with naturally-derived minerals, this smooth, velvety powder glides onto cheeks and effortlessly blends to enhance the natural radiance of your skin. Available in Soft Peach, a light pinky-peach tone with subtle gold shimmer, & Dusty Rose, a rich shimmering-pink tone with golden sparkle for extra oomph."

This is such a gorgeous shade, as it gives my cheeks a natural-looking flush. I really love that this blush is not too pigmented, neither is it lacking in pigment. It's easily buildable too if you're into having a strong blush on your cheeks. It is super easy to blend out, and I absolutely love this blush!

Sheer Lipsticks in Natural Pink and Dusty Rose (RRP: $19.95 each)
L-R: Dusty Rose, Natural Pink
L-R: Natural Pink, Dusty Rose
"Shimmer and shine while nourishing your pout with LUMA’s luxuriously creamy sheer stain. Feeling like a gloss without the stickiness, this balm-like formula provides superior moisture retention and conditioning for healthy, hydrated lips. Available in Nude Shimmer, Natural Pink, Dusty Rose, Soft Peach, Terracotta, Sheer Red."

I'm on the fence with these sheer lipsticks. I was hoping for more moisturizing qualities, as they feel a bit drying on my lips. However, I do agree with Luma's claim that they are creamy, as they went on my lips easily without tugging. I did find that they look a hell of a lot better on freshly scrub lips, as they do tend to accentuate any dry bits and lines. Unsurprisingly, this is a sheer lipstick (as you can probably guess from its name), although the colour can be built up a fair bit. With the cold weather settling in, I do not find myself reaching for these sheer lipsticks only because they are not moisturizing enough. As such, I wouldn't recommend these to anyone with dry lips.

Daring Curves Mascara in Black (RRP: $24.95)
"Dare to go to extreme lengths and celebrate dramatic curves with perfectly plush runway lashes. Incorporating unique polymer and water resistant ingredients to ensure long-lasting effectiveness, this creamy, buildable formula will take you from day to night with the simple swoosh of our unique brush. Available in Jet Black & Ebony Brown."

Can't say I was too impressed with this mascara. It has a pretty dry formula. I personally don't really mind whether a mascara is wet or dry, as long as it volumizes and/or lengthens without clumping. Unfortunately, this does't really volumized or lengthened my lashes, and had to rely heavily on other mascaras to achieve long, thick lashes. I think this may be best suited to those with already gorgeous lashes, but perhaps require a mascara for tinting purposes.

Mineral Eye Definer in Ebony Brown (RRP: $16.95)
"Emphasize those pretty peepers with this long-lasting contouring eye pencil. Smooth, creamy formulation for easy application, with a hint of natural shimmer, these definers blend beautifully for the ultimate smoky eye. Available in Jet Black & Ebony Brown."

A good eye-pencil in my books is one that doesn't smudge, doesn't tug on the skin during applications, and is long lasting. Unfortunately, this eye pencil only fulfils one of my three criteria. I love that is so smooth and creamy, and the pigmentation is amazing. However, this is not a long lasting pencil. I have tried this both on my top and bottom lash line, and neither lasted till the end of the day, which is disappointing. Sometimes, I'd see smudges (especially on the bottom lash line) at the end of the day... definitely not a good look. 

Overall, there is only one standout product in the LUMA range (that I've tried) and would definitely highly recommend - the powder blush. I am seriously contemplating adding more to my already insane blush collection.

Have you tried any LUMA products? What are your thoughts?
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These products were kindly provided for my consideration. All opinions expressed are my own.


  1. Thank you for such an honest review!! I'll have a play with their blush next time i'm in priceline.

  2. I had never heard of this brand before x

  3. I've tried a few products from Luma and I can't say I was overly impressed with them. I've already given away the eyeshadow duo (terrible pigmentation) and the mascara. I still have the Tinted moisturiser and lip gloss but they aren't the greatest. The blush does sound lovely but I already have way too many!

    Tasha // shiwashiful.

  4. That blush looks gorgeous!